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Platform Development

PANYNJ Builds

The Port Authority of New York and New Jersey is executing one of the most ambitious capital investment programs in its history — modernizing JFK, EWR, and LGA airports, as well as the Port Authority Bus Terminal, with billions of dollars in infrastructure improvements.

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Project

Overview

The Port Authority engaged Spruce to build a series of websites that communicate capital investment plans and progress updates for the region’s three major airports and the midtown bus terminal — giving the public, media, and stakeholders real-time access to information on these transformational infrastructure projects.

Communicating complex, multi-billion-dollar capital programs to a diverse public audience requires transparency, clarity, and a compelling digital presence. The Port Authority needed purpose-built communications platforms that could make construction progress accessible and engaging to everyday users, not just industry insiders.

Our

Strategy

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Spruce designed and built a cohesive family of capital program websites that translate complex infrastructure investments into clear, visual, and engaging public communications.

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1. Purpose-Built Microsites

Each capital program received a dedicated website with its own visual identity and content architecture — designed to communicate project scope, timelines, milestones, and community impact in a clear, accessible way.

2. Interactive Project Mapping

Integrated mapping tools allow users to explore project locations, phases, and progress geographically — making it easy to understand what is being built and where across the region.

3. Ongoing Content Management

The platforms were built for regular content updates by PANYNJ communications teams, ensuring that the public always has access to the latest information on project progress and community impacts.

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Results

& Impact

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The PANYNJ Builds family of websites delivers a transparent, compelling view of the Port Authority’s historic infrastructure investment — giving millions of travelers and regional stakeholders a clear picture of the transformation underway at the region’s airports and transit hubs.

Platform Development / CUNY IT Helpdesk Portal

The City University of New York (CUNY) is the nation’s largest urban public university, with 25 colleges and professional schools serving over 275,000 students, faculty, and staff across New York City.

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Website Design & Development / Office of the Senate Legislative Counsel

The Office of the Senate Legislative Counsel provides expert, nonpartisan drafting assistance to United States Senators and Senate committees — playing a critical but often behind-the-scenes role in the legislative process.

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Team!

We genuinely look forward to connecting with you and learning about your vision. Our team is dedicated to creating meaningful solutions that help your business thrive.

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